There’s a particular point for any smaller business as it grows where it reaches that wobbly, unstable apex of growth. There’s another tier of size and potential revenue that it can go to, but it’s not easy.
Equally though, like a balance challenge in Survivor, it’s not easy staying on the current apex.
Smaller businesses in particular who can’t make the jump from one tier to the next invariably seem stuck based on two simple problems:
- A lack of decisiveness
- A lack of faith
The lack of decisiveness is simple, and in fact it’s almost the tip of the iceberg. That’s when various options are investigated, but they’re all too hard or too difficult or not what we want to do. There’s always a reason. Like a ten year old who won’t clean up his room, the indecisive small business will spend days, weeks or even years perpetually coming up with reasons to justify not making a decision.
The reason they don’t make a decision is a lack of faith. Of course, I’m not talking religious faith, I’m talking faith in itself. Invariably, small businesses are kept going by small business owners who invest time, money and themselves into the business. Leaping from a tolerable position to an uncertain position can be painful – it requires risk taking, and it requires hard work, and it requires a solid plan. But most of all it requires faith that a plan can be developed, and executed.
If you don’t have that faith in yourself, and your business, then you’ll never have the faith to make a decision or execute it.